API Version 4 Now Available

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AdWordsAPIAdvisor

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May 12, 2006, 7:50:20 PM5/12/06
to AdWords API Forum
We are happy to announce the release of the AdWords API Version 4.

Version 4 (V4) introduces three major enhancements to the AdWords API:
local time zone operations, reporting on a list of account logins, and
an update of the traffic estimator fields.

LOCAL TIME ZONE SUPPORT

V4 includes new local time zone
(http://adwords.google.com/support/bin/answer.py?answer=32346)
operations necessary for setting and retrieving account time zone
information. Specifically, we've expanded the AccountService to
include new getLocalTimezone, setLocalTimezone, and
getTimeZoneEffectiveDate operations.

However, for the next few weeks, only getLocalTimezone and
getTimezoneEffectiveDate will be supported. During this time, any
calls to setLocalTimezone will return error code 111 (invalid time zone
change). After we finish rolling out time zone support to all AdWords
users, we will enable setLocalTimezone (this change will be announced
on the AdWords API Blog and Forum).

For more information on how our new time zone support settings will
affect API developers, please review our April 27th blog post
[http://adwordsapi.blogspot.com/2006/04/adwords-support-for-local-time-zones.html].

REPORTING ON A LIST OF ACCOUNTS

The KeywordReportJob, CustomReportJob, AdTextReportJob and UrlReportJob
objects in the ReportService have been modified so that developers can
more easily report on a subset of accounts by providing a
comma-separated list of account email logins. Specifically, we are
replacing the clientAccounts (int[]) field with a new clientEmails
(string[]) field.

TRAFFIC ESTIMATOR UPDATE

To maintain functional parity with the AdWords web interface, we are
replacing three fields in the KeywordEstimate data object with six (6)
new fields. These new fields represent interval boundaries instead of
single values. These changes, originally implemented in the AdWords
web interface, are designed to give advertisers greater insight into
their keyword performance.
+ avgPosition will be replaced with... lowerAvgPosition &
upperAvgPosition
+ ClicksPerDay will be replaced with... lowerClicksPerDay &
upperClicksPerDay
+ cpc will be replaced with... lowerCpc & upperCpc

ALSO...

ZERO IMPRESSION REPORTING - In order to support zero impression
reporting in a future release, we have added an
"includeZeroImpression" field to the KeywordReportJob and
CustomReportJob. Please be aware that zero impression data will not be
available initially in V4. We will notify all developers when this
functionality becomes available.

UNIQUE REQUEST ID - A new response header element, requestId, uniquely
identifies each request. This element allows tracking of requests by
developers and the web service.

GEO CODES - We are no longer supporting non-standard country codes,
including UK and YU. This will affect any method that uses GeoTarget as
well as keyword tool methods.

V3 SUNSET IN JULY

Per our versioning policy
[http://www.google.com/support/adwordsapi/bin/answer.py?answer=33152],
V3 will be supported for two months from today, at which time it will
be turned off. Therefore, please make sure that you upgrade to V4
before July 12, 2006.

For technical details about V4, please review the latest Release Notes:
[http://www.google.com/apis/adwords/developer/releasenotes.html]
section of the Developer's Guide
[http://www.google.com/apis/adwords/developer/index.html].

-- Rohit Dhawan, Product Manager

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