Hi –
New paper forwarded by David Meggitt and posted in your Value Networks Consortium open site.
Estimating Value in Service Systems: A Case Study of a Repair Service System - Globalization of the world economy has led to an increased ability of companies to outsource the planning, design, manufacturing, and distribution functions of their products and services around the globe. It is leading the deconstruction of formerly vertically organized companies and industries into comprehensive service systems known as value networks. This empirical case research shows the value they deliver, how they deliver it, and how value can be discovered and increased in service systems. IBM Systems Journal (2008)
http://www.value-networks.com/#Estimating
Cheers,
-j
Hi, John.
It needs to open in a New Window.
Fran Kelly
Associate, Verna Allee Associates
Hi Fran –
Thanks, you’re right. Corrected.
As a shared site, 100% sponsored by the Value Networks Consortium, http://www.value-networks.com/, depends entirely on your VN community for content, advice, fixes, etc.
Site comments, content and fixes are not only encouraged and welcome, they’re expected!
VN Consortium: http://www.vncluster.com/VNVAC.htm
-j
style='font-family:"Times New Roman","serif"'>
Here is a recent comment from Verna in another group that is germane to this
thread on intangible asset management.
-j
---
One of the great strengths of VNA is that it is designed to link
transactions and deliverables to performance indicators and asset
management. Often, corporate CFOs and accounts are not tuned in at all to
the kind of intangible asset management that VNA supports. The performance
indicators as used in VNA also typically are not taken to the corporate
level but are more focused at the transaction and network level. The full
methodology does provide for development of performance indicators. This
capability is critical to Boeing in their Flight Test Operations &
Validation Group, for example. They have used VNA to achieve sharp and
continuous growth in testing productivity vis-à-vis intangible asset
management. This organization of 3500 people uses the methodology to
redefine needed roles and interactions when they are undergoing
organizational change or complex process improvements. Part of their work is
to use the performance indicator feature of VNA in all of their workshops to
negotiate performance requirements at the transaction level.
Another aspect of VNA that does fit into the CFO office is linking role and
network performance to both financial and non-financial asset management.
You may want to take a closer look at the How To Guides on the open site,
especially the Impact Analysis and Value Creation Analysis which shows the
details of how this approach supports intangible asset management. The
Impact Analysis assess every deliverable for its impact on both financial
and non-financial assets. Non financial assets are typically things like
human competence, internal structure and business relationships. On the
Value Creation side every output or deliverable is assessed in terms of
asset utilization, using the same categories as well as the overall value
impact for industry, society and the environment. If a company is tuned into
the importance of intangibles then they value this aspect of VNA highly. 80%
of company value being its intangibles that intangible assets is hard to
ignore. It is very encouraging to see large and diverse organizations begin
to understand intangible asset management using visualization and
optimization applications of VNA. There is a lot of low-hanging fruit for
the early adopters.
http://www.value-networks.com/howToGuides/ImpactAnalysis.pdf
http://www.value-networks.com/howToGuides/ValueCreationAnalysis.pdf
There is more on intangible assets here:
http://www.value-networks.com/howToGuides/IntangibleValueDomains.pdf
In responding to this message I scrolled down to the original question
around intangible asset management. I have been very fortunate to part of
the pioneering group in intangible assets and intellectual capital. (former
member of the Brookings Institution Task Force on Intangibles in 1997). It
was a very tight community in the mid to late 1990s So Tom Stewart was one
of the very early fans of VNA because of the way it honors and links to
intangible assets. Tom is now editor of the Harvard Business Review and you
can see his influence in the frequent inclusion of articles that mention
intangibles. So we are very slowly making some headway against the biases
toward tangibles. Feel free to repost this wherever you feel appropriate
All the best,
Verna
---
Interesting discussion indeed.
I do not totally agree with you on the tangibles / intangibles part. Maybe
it´s only a matter of definitions, but let me clarify my points.
Looking at companies, the value of companies is composed by tangible assets
(buildings, machines) and intangible assets (patents, innovation competency,
networks, customer relations....). The intangible assets comprise app. 80%
of the market value of most companies. Certainly, the tangible assets are
easier to valuate and that is what accountants do.
Now, the value networks comprise part of the intangible assets and thus of
the monetary value of the company. So, I cannot really see how in Value
Network Analysis can "strip out the valuation of intangibles and leaving us
with "simplified" version that deals only with tangibles."
I would argue, that all the intangibles being discussed here add to the
intangible assets as such, however difficult to describe, calculate or
valuate.
Regards,
Thomas
----------------------
Koutras
Sendt: 16. juni 2008 11:22
Til: Value Networks
Emne: Re: Estimating Value
As Doc Searls, Senior Editor of Linux Journal, has said, “Think of markets as three overlapping circles: Transaction, Conversation and Relationship. Our financial system is Transaction run amok. Metastasized. Optimized at all costs. Impoverished in the Conversation department, and dismissive of Relationship entirely. We’ve been systematically eliminating Relationship for decades, excluding, devaluing and controlling human interaction wherever possible, to maximize efficiency and mechanization.”
From my perspective, transactions include monetary attributes such as stocks, tangibles such as machinery, intangibles such as patents or all three of the general factors. Nevertheless, no matter what a transaction includes it’s always explicit whether there’s a signed agreement or not. The same is true for conversations. They are explicit even in informal circumstances.
The major difference that needs to be highlighted between relationships and the other two marketing features is that relationships are “implicit.” Relationships are self-motivated and constantly evolving for better or for worse. It’s a self-organizing process whose outcomes are quite unpredictable. Relationships also have intrinsic value. They can be economic, intellectual, emotional, spiritual or a combination of all four. The key point to remember is that relationships are emergent. They can be influenced but not controlled by third parties or varying environmental contexts. As a result, relationships are the informal social fabric of every organization and network whether we are dealing with a book club or the United Nations.
Charlie
Charles (Kalev)
Ehin, Ph.D.
Emeritus Professor of Management
The Gore School of
Business
Westminster College, Salt Lake City
kal...@msn.com
www.UnManagement.com
Principal, Social Capital Practice
mobile: 647-407-9598
office: 416-972-1439 ext.308
Skype ID: mgcayley
BONUS Link: Check out Teresa Healy's stuff! gasp!
> Find hidden words, unscramble celebrity names, or try the ultimate crossword puzzle with Live Search Games. Play now!http://g.msn.ca/ca55/212<BR
That's true for “physical restraints/boundaries” but not “mental/motivational states” which are the essence of relationships.
Best,
Charlie
> Michael> From: tho...@tm-innovation.dk> To: Value-N...@googlegroups.com> Subject: SV: Estimating Value> Date: Mon, 16 Jun 2008 17:40:11 +0200> > > Dear David> > Interesting discussion indeed.> > I do not totally agree with you on the tangibles / intangibles part. Maybe> it´s only a matter of definitions, but let me clarify my points.> > Looking at companies, the value of companies is composed by tangible assets> (buildings, machines) and intangible assets (patents, innovation competency,> networks, customer relations....). The intangible assets comprise app. 80%> of the market value of most companies. Certainly, the tangible assets are> easier to valuate and that is what accountants do. > > Now, the value networks comprise part of the intangible assets and thus of> the monetary value of the company. So, I cannot really see how in Value> Network Analysis can "strip out the valuation of intangibles and leaving us> with "simplified" version that deals only with tangibles."> > I would argue, that all the intangibles being discussed here add to the> intangible assets as such, however difficult to describe, calculate or> valuate.> > Regards,> Thomas> > ----------------------> Koutras> Sendt: 16. juni 2008 11:22> Til: Value Networks> Emne: Re: Estimating Value> > > Good morning,> Here is the answer from Prof. Christos Nikolaou:> > Dear David,> > > > sorry for not responding earlier, have been at the SSME 2008 workshop…> Thanks for including our paper in your literature list, my best> regards to Verna! Thanks also for your comments on our paper to which> I agree.> > > > On your question: In theory yes one could strip down the intangibles> and have simplified expressions of value, as you say. that include> only the tangibles. However, I would think that a significant part of> the value attributed to value networks (and I am sure Verna would> agree with this) is generated through the intangibles – the> “networkness” of the value network, which is essentially the value> that partners attribute to their mutual relationships. We do offer ONE> possible way to quantify these relationships, I am sure there are> other, possibly better. We hope that we can get the discussion going> so that more ideas can be generated.> > > > all the best> > christos> > > > On May 28, 2:19 pm, David Meggitt <david.megg...@gmail.com> wrote:> > George,> > Good evening and thank you for introducing yourself.> >> > Please convey good wishes and respects to your colleague Prof Christos> > Nikolaou at the University of Crete. He kindly supplied me with a link> > to a workshop and summer school that is coming up in Palermo in June> > 2nd in which he will be talking about value network analysis - theory> > and tools.http://ssme2008.tsl.gr/> >> > It was good to receive your paper for at least three reasons:> >> > 1) It acknowledged the seminal work by Verna Allee in developing a> > methodology for analyzing the dynamics of value in value networks,> > with an emphasis on visualization and qualitative methods.> > 2) It formed an underpinning element via the insights of co-author> > Nathan Caswell at IBM to the proposition of a "core business> > architecture (CBA) for a service-oriented enterprise" published also> > in the IBM Systems Journal. In proposing the CBA for use in various> > business reasoning situations, this particular article formulated a> > seven step approach for introducing a new service offering as a major> > event in most large enterprises. Value network analysis was used in> > three of these steps.> > 3) It demonstrated how the value network "lens" can be represented> > using the language of mathematics, with its modelling applications.> >> > I do have a question for you. Conventionally, value network analysis> > (VNA) deems intangibles as not having a monetary value - otherwise it> > becomes tangible. Your paper attempts to put a monetary value to> > intangibles and relate that to the intangible assets concept using> > links between relationship value, satisfaction indices and utility> > functions (referring to other papers). These of course are highly> > subjective but do enable you to develop expressions and impute values> > for the variables. Presumably there would be no difficulty in> > stripping out the valuation of intangibles and leaving us with> > "simplified" version that deals only with tangibles.> >> > I would also add the observation that a key contribution of value> > network applications is the insight that participants gain in> > creating the value network diagram in the first place and developing> > co-creatively the alternative models for study in the transformation> > options that you describe.> >> > Regards... David Meggitt> >> > On May 28, 12:50 am, George Koutras <george.kout...@gmail.com> wrote:> >> > > Good evening,> >> > > Since I am a co-author on this paper then I would be eager to answer> > > any questions that you may have.> >> > > Kind Regards,> >> > > George Koutras> >> > > On May 26, 7:35 pm, "John Maloney \(IM: jheuristic\)"> >> > > <jheuris...@gmail.com> wrote:> > > > Hi Fran -> >> > > > Thanks, you're right. Corrected.> >> > > > As a shared site, 100% sponsored by the Value Networks> Consortium,http://www.value-networks.com/, depends entirely on your VN> community for> > > > content, advice, fixes, etc.> >> > > > Site comments, content and fixes are not only encouraged and welcome,> > > > they're expected!> >> > > > VN Consortium:http://www.vncluster.com/VNVAC.htm> >> > > > -j> >> > > > From: Value-N...@googlegroups.com> > > > [mailto:Value-N...@googlegroups.com] On Behalf Of Fran Kelly> > > > Sent: Monday, May 26, 2008 9:13 AM> > > > To: Value-N...@googlegroups.com> > > > Subject: RE:EstimatingValue> >> > > > Hi, John.> >> > > > It needs to open in a New Window.> >> > > > Fran Kelly> >> > > > f...@greatpagesalive.com> >> > > >925-825-2664> >> > > > Associate, Verna Allee Associates> >> > > > <http://www.vernaallee.com/>www.vernaallee.com> >> > > > From: Value-N...@googlegroups.com> > > > [mailto:Value-N...@googlegroups.com] On Behalf Of John Maloney> (IM:> > > > jheuristic)> > > > Sent: Sunday, May 25,2008 11:37 AM> > > > To: Value-N...@googlegroups.com> > > > Cc: ncasw...@us.ibm.com> > > > Subject:EstimatingValue> >> > > > Hi -> >> > > > New paper forwarded by David Meggitt and posted in your Value Networks> > > > Consortium open site.> >> > > >> <http://www.value-networks.com/Articles/Estimating%20Valuepdf>Estimating> > > > Value in Service Systems: A Case Study of a Repair Service System -> > > > Globalization of the world economy has led to an increased ability of> > > > companies to outsource the planning, design, manufacturing, and> distribution> > > > functions of their products and services around the globe. It is> leading the> > > > deconstruction of formerly vertically organized companies and> industries> > > > into comprehensive service systems known as value networks. This> empirical> > > > case research shows the value they deliver, how they deliver it, and> how> > > > value can be discovered and increased in service systems. IBM Systems> > > > Journal (2008)> >> > > >http://www.value-networks.com/#Estimating> >> > > > Cheers,> >> > > > -j> >> > > >http://xri.net/=jheuristic> > > > > _________________________________________________________________
Hi –
I do not want to be a pessimist or grouch, but the consensus and research is that most people still don’t know what a wiki is or how to use one. (Learned that at Super Nova yesterday. No surprise. http://www.supernova2008.com/ )
Before setting up a specific value networks wiki, it might make more sense for those interested to try Wikipedia. It is insanely easy to use. Give it a try. It would be good if the brain trust here could remediate the three Wikipedia entries germane to value networks –
http://en.wikipedia.org/wiki/Value_networks (need to be Wikified)
http://en.wikipedia.org/wiki/Value_network_analysis (pretty good, but could be improved)
http://en.wikipedia.org/wiki/Verna_Allee (could be improved)
Remember, you can do no harm – it is a wiki! Nothing ventured, nothing gained. Do follow the guidelines though.
http://en.wikipedia.org/wiki/Wikipedia:Welcome
If the response to this is good, then by all means a wiki would be good. Better to see if this Value Networks Google Group can take the baby steps with Wikipedia first.
-j
Good question, David. "...does this mean that the mathematical treatment of intangible value would need to accommodate such unpredictability?" Offhand I would say, yes. However, as Jeffrey Kluger in Simplexiy suggest, "Still the trick for people studying complexity and simplicity remains a question of focal point--knowing when you're looking too closely and when you're not."
Cheers,
Charlie
----- Original Message -----Sent: Wednesday, June 18, 2008 5:36 PMSubject: RE: Estimating ValueHi -
You can keep up with Doc Searls here -
Well said John
I must admit when I first saw wikis I did not understand the value. Martin Cleaver was the change champion in helping convince us these are really great toolkits. So we just finished our first major customized implementation for a marketing organization for competitive intelligence and it has been a tremendous success with the pilot group – but now going mainstream -- The hardest part is getting users to stop using email – some behaviors are very hard to change as we all know.
We have some good material on best practices on Web 2.0 on our website now – and a list of toolkits on best practises that I will send out shortly to John and those in the KM cluster. I usually don’t want to assume this may be of interest to everyone on this group – but if you are interested, just ping me and if I can too many pings I will send back on this message on Friday.
Kindest
Cindy Gordon Ph.D.
CEO
Helix Commerce
From:
Value-N...@googlegroups.com [mailto:Value-N...@googlegroups.com] On Behalf Of John Maloney (IM: jheuristic)
Sent: Wednesday, June 18, 2008
7:50 PM
To:
Value-N...@googlegroups.com
Subject: RE: Estimating Value
Hi –
As expressed by Warren Buffet in a recent discussion at IMD, Lausanne: "If I
trust that the owners run a smooth business I invest. I do not make a Due
Dilligence to look for IP (and other intangibles)"
The reason for my saying all this is, that in this modern world where
knowledge / intangible make the value of companies, we have an obligation to
demonstrate, uncover, convince,... the financical world of the opportunities
of looking into the value of networks and knowledge.
This is my quest. :-)
Thomas
-----Oprindelig meddelelse-----
Fra: Value-N...@googlegroups.com
[mailto:Value-N...@googlegroups.com] På vegne af David Meggitt
Sendt: 18. juni 2008 14:52
Verna,
you sure know how to put things into a sensible perspective. I wish I had some
of your talent. You state, "The purpose of VNA is not to try to quantify
those interactions in financial terms but to understand them as indicators of
stability, reciprocity and agility in the network...Value network analysis is
designed to understand the capacity of the network
itself to create both
current and future social or economic goods." Well put. Unfortunately, many
people still want to deal/focus exclusively on the bottom line which really
isn't the bottom line but only part of it.
Experience and research of people like you, Verna, is slowly beginning to peel back the facade and show how social systems really function. Social systems are organic. They are composed of very vibrant constantly evolving self-regulating networks. They don’t look or perform like “machines.” In fact, social systems work around mechanical structures whether devised by heads of prison administrators or managers set on running very “strictly disciplined” organizations. Some sage individuals have known that for ages. Only recently, however, have we begun to accurately recognize how our social systems actually function.
Best,
Charlie
----- Original Message -----From: Verna AlleeTo: Value NetworksSent: Wednesday, June 18, 2008 10:23 PMSubject: Re: Estimating Value
Great observation. I find that the inconsistent ontology around intangibles is one of the greatest challenges in introducing the concept of VNA.
Andrew
Andrew Webster
Meeting Design Manager
Kingbridge: Conference Centre & Institute
Phone: 905-833-6534 Fax: 905-833-0762
Now blogging at www.togetherworking.blogspot.com
-----Original Message-----
From: Value-N...@googlegroups.com [mailto:Value-N...@googlegroups.com] On Behalf Of Verna Allee
Sent: Friday, June 20, 2008 10:22 AM
To: Value Networks
Subject: Re: Estimating Value
Regards,
Verna
> > responding earlier, have been at the SSME 2008 workshop...> Thanks for
> > including our paper in your literature list, my best> regards to Verna!
> > Thanks also for your comments on our paper to which> I agree.> > > > On your
> > question: In theory yes one could strip down the intangibles> and have
> > simplified expressions of value, as you say. that include> only the
> > tangibles. However, I would think that a significant part of> the value
> > attributed to value networks (and I am sure Verna would> agree with this) is
> > generated through the intangibles - the> "networkness" of the value network,
> > which is essentially the value> that partners attribute to their mutual
> > relationships. We do offer ONE> possible way to quantify these
> > relationships, I am sure there are> other, possibly better. We hope that we
> > can get the discussion going> so that more ideas can be generated.> > > >
> > all the best> > christos> > > > On May 28, 2:19 pm, David Meggitt<david.megg...@gmail.com> wrote:> > George,> > Good evening and thank you
>
> > for introducing yourself.> >> > Please convey good wishes and respects to
> > your colleague Prof Christos> > Nikolaou at the University of Crete. He
> > kindly supplied me with a link> > to a workshop and summer school that is
>
> ...
>
> read more »- Hide quoted text -
>
> - Show quoted text -
Kingbridge Conference Centre:
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Contact a Meeting Designer (905) 833-6523.
I do agree with you, particularly on the last paragraph, that the
intangibles are now visible, indeed manageable.
My point is, without irony, that from my experience financial management
does not take into consideration the large share of the commercial value
that lies in intangibles. That in "new economy" the major value of companies
lie within the intangibles.
That indeed the discussions within this forum should be on the syllabus on
Business Schools.
Regards, Thomas
-----Oprindelig meddelelse-----
Fra: Value-N...@googlegroups.com
[mailto:Value-N...@googlegroups.com] På vegne af Verna Allee
Sendt: 20. juni 2008 16:22
Thomas wrote:
"That indeed the discussions within this forum should be on the syllabus on
|
Here is a discussion in which the MBA is talked about from an economist's point of view: http://groups.yahoo.com/group/learningfromeachother/message/2038
Benoit |
Benoit,
That's why I finally quit teaching in our MBA program two years ago. It's so much easier for the administrators and faculty to keep on teaching the same old stuff, with only minor variations, rather than to shift to a new paradigm. The few deans and professors who want to make significant changes eventually give up or leave out of frustration. As the dean of the business school I encountered similar disappointments. Unfortunately, it usually takes a major catastrophic event for an academic institution to meaningfully shift gears. By then it may be too late.
Cheers,
Charlie
Charles,
Thanks for sharing such life experience.
Since 9/11's attack, I was hoping that we had globally reached the point in history for the powers that be to search for the wisdom to massively move away from a present and a future that keep our collective back up against the wall of terror-anti-terror dynamics. Approaching 7 years latter, so much of the economies and their securities depend on building the war machines, that the horizon looks very stormy for most of the speicies.
On the other hand, the tools for paradigm shifts are available to reach far, wide and deep enough for inspiration to spark up the lead and to deploy the following that's awaiting to be brought on by the spiritual law of personal and communal conversion, transformation, renewal and regeneration
Best regards, Benoit |
From: kal...@msn.com
To: Value-N...@googlegroups.com
Subject: Re: Estimating Value
Date: Wed, 18 Jun 2008 16:42:40 -0600
</HTML<BR
Good question, Michael. I don't have a definitive answer because when you're dealing with relationships you're faced with some very complex emergent interrelationships between individuals, networks and cultures. The article by White and Godart below might answer part of your question.
</HTML<BR
Hi Charles –
“Goals to do with competitive survival and profit are then seen to be subservient to this overriding need. This departs from dominant management views understanding performance as an all-important motivating force."
See:
http://www.visualcomplexity.com/vc/project.cfm?id=599
A conclusion is that in normal, thriving and legitimate orgs, yes, “…survival and profit are then seen to be subservient to relationships.” In the patently dysfunctional, criminal enterprise, monstrous govt, and overreaching orgs like Enron, Arthur Andersen, Soviet Union, statism, UN, etc. ad nauseum, the reverse is manifest, e.g., survival trumps relationships. It is why they always fail with confidence. The outcome is scandal, disasters, war, etc.
http://en.wikipedia.org/wiki/Corporate_scandal
Trust belongs to people; it’s not for governments, the enterprise or organizations.
Intangibles inhabit the domain of relationships. Value networks and VNA make them visible and negotiable.
-j
P.S. Also see: http://www.imdb.com/title/tt0413845/
From:
Value-N...@googlegroups.com [mailto:Value-N...@googlegroups.com] On
Behalf Of Charles Ehin
Sent: Sunday, July 06, 2008 9:12 AM
To: Value-N...@googlegroups.com
Subject: Re: relationships are memetic?
Michael,
Here is something else to ponder from Stacey, Griffin and Shaw's Complexity and Management: "…an organization becomes what it is because of the intrinsic need human beings have, individually and collectively, to express their identities and thereby their differences. Identities and differences emerge, becoming what they are through the transformative cause of self-organization, that is, relationships. What an organization becomes emerges from the relationships of its members rather than being determined by the choices of individuals…Goals to do with competitive survival and profit are then seen to be subservient to this overriding need. This departs from dominant management views understanding performance as an all-important motivating force."
Best,
Charlie
-~----~------~----~------~--~---
----- Original Message -----
Sent: Monday, July 07, 2008 6:09 AMSubject: RE: relationships are memetic?
Hi Charles -
"Goals to do with competitive survival and profit are then seen to be subservient to this overriding need. This departs from dominant management views understanding performance as an all-important motivating force."
See:
http://www.visualcomplexity.com/vc/project.cfm?id=599
A conclusion is that in normal, thriving and legitimate orgs, yes, ".survival and profit are then seen to be subservient to relationships." In the patently dysfunctional, criminal enterprise, monstrous govt, and overreaching orgs like Enron, Arthur Andersen, Soviet Union, statism, UN, etc. ad nauseum, the reverse is manifest, e.g., survival trumps relationships. It is why they always fail with confidence. The outcome is scandal, disasters, war, etc.
http://en.wikipedia.org/wiki/Corporate_scandal
Trust belongs to people; it's not for governments, the enterprise or organizations.
Intangibles inhabit the domain of relationships. Value networks and VNA make them visible and negotiable.
-j
P.S. Also see: http://www.imdb.com/title/tt0413845/
From: Value-N...@googlegroups.com [mailto:Value-N...@googlegroups.com] On Behalf Of Charles Ehin
Sent: Sunday, July 06, 2008 9:12 AM
To: Value-N...@googlegroups.com
Subject: Re: relationships are memetic?
Michael,
Here is something else to ponder from Stacey, Griffin and Shaw's Complexity and Management: ".an organization becomes what it is because of the intrinsic need human beings have, individually and collectively, to express their identities and thereby their differences. Identities and differences emerge, becoming what they are through the transformative cause of self-organization, that is, relationships. What an organization becomes emerges from the relationships of its members rather than being determined by the choices of individuals.Goals to do with competitive survival and profit are then seen to be subservient to this overriding need. This departs from dominant management views understanding performance as an all-important motivating force."
Best,
Charlie
-~----~------~----~------~--~---
<BR