Does fashion need Flash?

[inanna]

I've just finished the first version of a site for a client
(www.cantorfashion.com) targeting the luxury fashion market.

The items are very clearly displayed but don't have any fancy zoom
tools (like yoox.com) 360 spins or catwalk clips (like
www.gorgeouscouture.com) or flash navigation (like www.brittique.com).

As the site develops we'd like to add more images, probably by showing
more views on the product page or possibly by using a javascript
rollover/click/hover to swap larger images.

Do you think fashion sites need anything more sophisiticated than this?

So far we've avoided flash as it's harder to integrate with our
ecommerce software, and can cause problems with navigation and also
with search engines.

The Client does however want to create a luxury shopping service that
people return to again and again.

Do sliding flash menus and pages (www.gucci.com) add to the experience
or do they get in the way of the goods?

All help, opinions and URL's appreciated...

Cheers,

Lucy

[Frank Kalder]

inanna wrote:
>
>
> I've just finished the first version of a site for a client
> (www.cantorfashion.com) targeting the luxury fashion market.
>
> The items are very clearly displayed but don't have any fancy zoom
> tools (like yoox.com) 360 spins or catwalk clips (like
> www.gorgeouscouture.com) or flash navigation (like www.brittique.com).
>
> As the site develops we'd like to add more images, probably by showing
> more views on the product page or possibly by using a javascript
> rollover/click/hover to swap larger images.
>

> Do you think fashion sites need anything more sophisticated than this?

>
> So far we've avoided flash as it's harder to integrate with our
> ecommerce software, and can cause problems with navigation and also
> with search engines.
>
> The Client does however want to create a luxury shopping service that
> people return to again and again.
>
> Do sliding flash menus and pages (www.gucci.com) add to the experience
> or do they get in the way of the goods?
>
> All help, opinions and URL's appreciated...
>

Hi Lucy,

we greatly appreciate your posting at the HAPLIFNET :)
Welcome aboard!

While I'm no IT expert I'm unable to help you pertinent to your
software or technical questions. At Haplif, we do operate and maintain
only statistical sites.

All your sites presented, particularly www.gucci.com, are smashingly
appealing to me. But, I'd guess, they might be rather expensive to
create.

I'm going to present your questions at our multicultural blog
INTERNATIONAL STUFF (USA, Europe, Japan, Australia) shortly. Perhaps
some of my friends might have any further helpful ideas.

>
Cheers, Frank

--
www.haplif.de & www.haplif.de/61820.html [politics & economics]
http://groups.google.com/group/HAPLIF-GOVERNANCE [global vs. regional]
http://groups.google.com/group/HAPLIF-BLOGGING [international]
http://groups.google.com/group/HAPLIF-BLOGGING_Deutsch [German]

[Frank Kalder]

inanna wrote:
>
>
> I've just finished the first version of a site for a client
> (www.cantorfashion.com) targeting the luxury fashion market.
>

> The items are very clearly displayed [...]
>
As announced yesterday, here's a copy of Marika's reply from
Washington (DC)[*]:

> she doesn't need more flash. She needs more product. Also, I notice
> she has non-US money. She needs to add US $.
>
> Also, she needs to put the designers link last not first, because if
> you are trying to bet people to buy stuff, when they click on this
> link, it is not apparent that there is anything to purchase.
>
> Something like a link above the bottom three links that says: purchase
> products or something that heralds the fact that those three links have
> products for sale that can be added to cart.
>
> The shoes have the nicest selection but there's just not enough of it.
> There should be more and there should be categories of shoes within the
> link itself. Not too many so that people don't have to click too much.
> But sometimes you don't want to go through a whole list of things to
> access just one type of thing. A typical example of this for two types
> of browsing types: view "all shoes" view Categories of shoes" in a
> tree type of presentation.
__
*)
http://groups.google.com/group/soc.culture.usa/msg/af2b38f044fd3ab5?&hl=en
[INTERNATIONAL STUFF is multicultural blog (USA, Europe, Japan,
Australia) which runs meanwhile over 1½ years, DAILY]

HTH...?! :)

Is www.glamourkitten.com also YOUR website?