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robert paulson  
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 More options Dec 14 2007, 9:48 am
From: robert paulson
Date: Fri, 14 Dec 2007 06:48:07 -0800 (PST)
Local: Fri, Dec 14 2007 9:48 am
Subject: Double redirects
I'm in the process of upgrading our older forum software, and in the
process will need to do some redirects because there's a new url path
format to each thread.

I also want to install some custom redirects that change the url to
relevant text instead of meaningless numbers ("/showthread.php?
s=&threadid=6115", for example).

This will result in the double-redirect of thousands of pages on the
site.

Will I run into indexing/deindexing problems if I do this?


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JLH  
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(2 users)  More options Dec 14 2007, 10:05 am
From: JLH
Date: Fri, 14 Dec 2007 07:05:41 -0800 (PST)
Local: Fri, Dec 14 2007 10:05 am
Subject: Re: Double redirects
Robert, interesting question.

I've heard that multiple redirects can be recognized by Google, to a
point, and I think two is within that point.  It should be noted that
on a recent patent by Google (http://www.seobythesea.com/?p=929) they
mention that 301 redirects are found by the crawlers, a database is
updated, then the targets crawled later.  Another redirect will
obviously slow this process down.

Rather than throwing the entire site into the mix right away, I'd test
it out on a small portion and see how long it takes and maybe
implement the change in stages if possible.

On Dec 14, 8:48 am, robert paulson wrote:


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Berghausen Google employee  
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(1 user)  More options Dec 14 2007, 2:33 pm
From: Berghausen
Date: Fri, 14 Dec 2007 11:33:12 -0800 (PST)
Local: Fri, Dec 14 2007 2:33 pm
Subject: Re: Double redirects
Hi, Robert-

Small multiple-redirects should not pose a problem to Googlebot as
long as it can fetch each page along the path (i.e. no robots.txt
exclusions, 404's, etc.).  However, for this kind of permanent change,
do make sure that you're using 301 redirects to let us know that the
old URLs will not be coming back soon.

As with any large site restructuring, there may be some ranking
fluctuations as your url changes propagate through our systems.
However, after Googlebot has a chance to crawl of your old URLs (and
get 301-redirected to your new pages), it should be appropriately
passing PageRank and other signals on to the new pages.  This process
might take just a little longer for double-redirected URLs than it
would for single-redirected URLs, but you might not even notice a
significant diafference between this and other URL restructurings that
you've set up.

But, as is often the case, JLH is here to provide sane, careful
advice.  If you want to see how bad the URL-restructuring hiccough
will be--and if you can up a section of your site without affecting
the rest--you will be able to better weigh the costs and benefits of
making the change.  Then you can come back here and speak with the
voice of experience, just like JLH. ;-)

Hope that helps!
-Bergy

On Dec 14, 7:05 am, JLH wrote:


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Red Cardinal  
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(2 users)  More options Dec 14 2007, 2:58 pm
From: Red Cardinal
Date: Fri, 14 Dec 2007 11:58:17 -0800 (PST)
Local: Fri, Dec 14 2007 2:58 pm
Subject: Re: Double redirects
I think you might run into some issues with crawl and index speed as
John points out above.

I can say for sure that having 3 or 4 redirects before the page
resolves does and will cause issues.

I also learnt from a very learned guy that you might need to carefully
plan your redirect strategy - i.e. I wouldn't put them all live at
once if possible. Apply redirects to deeper less-crawled content first
and wait for these to be picked up before moving on to more popular
content.

Best rgds
Richard
On Dec 14, 3:05 pm, JLH wrote:


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Sebastian  
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(1 user)  More options Dec 14 2007, 9:17 pm
From: Sebastian
Date: Fri, 14 Dec 2007 18:17:07 -0800 (PST)
Local: Fri, Dec 14 2007 9:17 pm
Subject: Re: Double redirects
Yup, redirect only smaller chunks and try to avoid multiple redirects
in a chain. If you can't redirect from A to C without touching B you
need to develop a better algo, respectively use brighter tools.
Sebastian

On Dec 14, 8:58 pm, Red Cardinal wrote:


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Sebastian  
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(1 user)  More options Dec 14 2007, 9:21 pm
From: Sebastian
Date: Fri, 14 Dec 2007 18:21:07 -0800 (PST)
Local: Fri, Dec 14 2007 9:21 pm
Subject: Re: Double redirects
Oops, forgot the spammy portion of my post:
http://sebastians-pamphlets.com/how-to-avoid-troubles-caused-by-chain...
http://sebastians-pamphlets.com/the-anatomy-of-http-redirects-301-302...
HTH
Sebastian

On Dec 14, 8:58 pm, Red Cardinal wrote:


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Chris Gunn  
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(4 users)  More options Dec 15 2007, 1:27 pm
From: Chris Gunn
Date: Sat, 15 Dec 2007 10:27:22 -0800 (PST)
Local: Sat, Dec 15 2007 1:27 pm
Subject: Re: Double redirects
On Dec 14, 7:48 am, robert paulson wrote:

> This will result in the double-redirect of thousands of pages on the
> site.

Howdy,

Are any of these thousands of pages going to gain any ranking from
links on other web sites?  If not, why let the search engines try to
index them in the first place and put them so far down the lists they
won't be found?

> Will I run into indexing/deindexing problems if I do this?

You probably already have indexing problems with the search engines
bailing out after chasing too many Next/Prev/Post/Reply type links.  I
see many Blogs that end up being trap sites to burn excessive crawler
time.

While you are fixing your forums, you might take advantage of the info
on the
http://seo.bizycart.com/BIZyCart.ASP?GROUP=Navigation&CLIENT=SEO#NAV-06
page.

Chris


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sharky  
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 More options Dec 18 2007, 10:01 am
From: sharky
Date: Tue, 18 Dec 2007 07:01:24 -0800 (PST)
Local: Tues, Dec 18 2007 10:01 am
Subject: Re: Double redirects
Hi All,

I have been thinking about a similar problem for another client.

[page1.html] re-directs to [page2.html] and for other reasons a
further re-direct to [page3.html].

I have found there is a requirement to keep all the re-directs in
place, as some engines like Yahoo will pick up the new url's quicker
than others.

So Google and Ask may still have [page1.html] indexed, whereas MSN may
have [page2.html] indexed and Yahoo has [page3.html] indexed.

My findings have found Yahoo almost picked up the re-directs instantly
(within a few days), still waiting for Google and MSN to acknowledge.

With the above instance, it will not be possible to divert
[page2.html] and re-direct from [page1.html] to [page3.html] in this
instance........

Good discussion anyway, was playing on my mind..... :-)

Sharky

On Dec 15, 6:27 pm, Chris Gunn wrote:


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Chris Gunn  
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 More options Dec 18 2007, 9:35 pm
From: Chris Gunn
Date: Tue, 18 Dec 2007 18:35:49 -0800 (PST)
Local: Tues, Dec 18 2007 9:35 pm
Subject: Re: Double redirects
On Dec 18, 8:01 am, sharky wrote:

> [page1.html] re-directs to [page2.html] and for other reasons a
> further re-direct to [page3.html].

Howdy,

There's a simple fix.  Direct Page1 to Page 3 instead of double
jumping.

Chris


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