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Adam Lasnik Google employee  
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 More options Sep 24 2007, 2:12 am
From: Adam Lasnik
Date: Mon, 24 Sep 2007 06:12:40 -0000
Local: Mon, Sep 24 2007 2:12 am
Subject: Popular Picks -- What would *you* like to know more about?
Thought I'd try something new here, and the team's backing me up on it
(brave souls!)

Got questions?  We've got answers:  at least five (5) substantive
responses to your picks on webmaster'y topics over the next two weeks.

We invite you to ask questions in this thread that:
- don't deal with a specific site or sites
- are likely to be of interest to a great many webmasters around the
world
- aren't already covered in one of our recent blog posts or in our
Help Center

And in turn we will do one of the following for each response:
- Start a thread in this group with a detailed answer.
- Add new Help Center documentation or substantially revise an
existing doc to cover your question.
- Do a blog post on the topic.

Some ground rules:
- Please don't get into in-depth discussion on each question in this
thread; instead, kindly start a separate thread (and feel free to
point there from this thread!)
- Understand that -- unless we inexplicably get fewer than five
questions here -- we're not going to be able to answer everything/
everyone in this thread.
- Webmaster'y questions or specific suggestions on topics to explore
are welcomed... but not wish lists, okay? (e.g., "I wish Webmaster
Tools stats were updated hourly!" and "Can we see more photos of
Matt's Cats please?" do not count!)

We'll continue to answer site-specific questions in other threads, but
we thought it'd be interesting to tackle some broader/more-general
themes separately.  And we'll see how this works out.  If it bombs,
well, we tried.  If it rocks, then we'll consider doing it again!

Have a great week everyone, and we'll look forward to seeing your
questions here.


 
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Robbo  
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 More options Sep 24 2007, 3:50 am
From: Robbo
Date: Mon, 24 Sep 2007 00:50:21 -0700
Local: Mon, Sep 24 2007 3:50 am
Subject: Re: Popular Picks -- What would *you* like to know more about?
Adam - Thanks for this excellent initiative!  I think it will be
appreciated in several different ways.

How about explaining/exploring issues around extreme movements/
fluctuations in SERPs results for some keywords and some sites that
occur over short timespans.

For example, we frequently get questions along the lines of: My
website is on SERPs page 1 for <keyword> every other week. On
alternate weeks (or at weekends etc) it dives to about 300th position
and then returns to Page 1 the following week.

Rationale: Forum regular members can usually give quite detailed and
hopefully insightful comments/feedback about many website indexing/
ranking issues such as crawlability, redirection, use of head titles,
header tags, Toolbar PR, hidden text, keyword stuffing, content-
duplication, etc etc.  However, there seems to be little clarity when
responding to queries about oscillations/fluctuations in the SERPs
over short time periods.  We cannot even see independent evidence that
what the webmaster is claiming is in fact true.

So I think it would be helpful if Google staff experts could focus on
the mysterious area of short-term oscillations/fluctuations.   Is
there hard evidence that this phenomenon does occur?  What causes it?
What can webmasters do to mitigate it or avoid it altogether?    Is
the "problem" on the site itself?  Or is it to do with the way
indexing algorithms interact and revisions to ratings?  Why do some
sites allegedly experience this sort of thing repeatedly while others
have very steady positionings (including long term rises and long term
falls)?

Robbo


 
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comzign  
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 More options Sep 24 2007, 3:55 am
From: comzign
Date: Mon, 24 Sep 2007 00:55:24 -0700
Local: Mon, Sep 24 2007 3:55 am
Subject: Re: Popular Picks -- What would *you* like to know more about?

Hi Adam,

webmasters need to be told if their site is under a penalty, as there
is to much guess work going on and theories are being made up. I
suggest maybe having some thing in the tools with different level of
penalties 1-5 with one being a minor penalty and 5 being the most
extreme. Each penalty could have a generic explanation next to it.
What do you think? Most of the questions in this forum are related to
penalties and most of the answers from what I have seen dont really
help, as they are personal opinions. So people who dont really have a
penalty all of a sudden start changing things that dont need to be
changed.

Thanks,

Ali


 
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dockarl  
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 More options Sep 24 2007, 3:56 am
From: dockarl
Date: Mon, 24 Sep 2007 00:56:26 -0700
Local: Mon, Sep 24 2007 3:56 am
Subject: Re: Popular Picks -- What would *you* like to know more about?
Hi Adam..

Good to see you back :) Ok.. I'll get the ball rolling.

"Proxy Hijacking seems to be a recurrent theme in recent months. The
theory goes that it is quite possible for the original copy of a site
to be surpassed and even excluded from the index by another site
hosting proxied copies of a web page. Given that a) Google seems
pretty effective at detecting duplicate content and b) Google has the
means to authenticate website owners (via webmaster tools and sitemaps
etc) is it possible / would it be beneficial to attempt to overcome
this problem by allowing gbot to visit 'on command' each time a new
page is added (the same way mediapartners bot does)."

all the best,

doc

On Sep 24, 4:12 pm, Adam Lasnik wrote:


 
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seo101  
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 More options Sep 24 2007, 4:39 am
From: seo101
Date: Mon, 24 Sep 2007 01:39:24 -0700
Local: Mon, Sep 24 2007 4:39 am
Subject: Re: Popular Picks -- What would *you* like to know more about?

> webmasters need to be told if their site is under a penalty, as there
> is to much guess work going on and theories are being made up. I
> suggest maybe having some thing in the tools with different level of
> penalties 1-5 with one being a minor penalty and 5 being the most
> extreme. Each penalty could have a generic explanation next to it.

Dear Google

I want to spam the hell out of your index and manipulate the search
ranking as much as I can. When I get notified exactly what and when I
get a penalty, I can just change that to just remain under the radar
scope until I push a little hard somewhere else. Thanks for notifying
me exactly what I am doing wrong, so I know exactly where the 'line in
the sand' is, so I can continue to manipulate so I get better rankings
than I really deserve by playing this game with you.

A. Spammer


 
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Phil Payne  
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 More options Sep 24 2007, 4:50 am
From: Phil Payne
Date: Mon, 24 Sep 2007 01:50:54 -0700
Local: Mon, Sep 24 2007 4:50 am
Subject: Re: Popular Picks -- What would *you* like to know more about?
I'd like to know if any Google parser ever has to flush any part of a
page because of broken HTML.

Just the URI as a "heads up".  Not where it flushes or what the
potential effects are - just the fact that it has done.  My job to get
the validator out.


 
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Robbo  
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 More options Sep 24 2007, 5:12 am
From: Robbo
Date: Mon, 24 Sep 2007 02:12:15 -0700
Local: Mon, Sep 24 2007 5:12 am
Subject: Re: Popular Picks -- What would *you* like to know more about?
Just a gentle reminder to everyone :-)

Adam said:

> Got questions?  We've got answers:  at least five (5) substantive responses to your picks on webmaster'y topics over the next two weeks.
> Some ground rules:
> - Webmaster'y questions or specific suggestions on topics to explore are welcomed...
> but not wish lists, okay?
> e.g., "I wish Webmaster Tools stats were updated hourly!"

Robbo

 
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Phil Payne  
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 More options Sep 24 2007, 5:27 am
From: Phil Payne
Date: Mon, 24 Sep 2007 02:27:33 -0700
Local: Mon, Sep 24 2007 5:27 am
Subject: Re: Popular Picks -- What would *you* like to know more about?

> > - Webmaster'y questions or specific suggestions on topics to explore are welcomed...
> > but not wish lists, okay?

Can't hurt to try.  I'll restate - does broken HTML ever cause a
Google browser to flush?

We can work out how to find out it's happening later.


 
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comzign  
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 More options Sep 24 2007, 5:37 am
From: comzign
Date: Mon, 24 Sep 2007 02:37:53 -0700
Local: Mon, Sep 24 2007 5:37 am
Subject: Re: Popular Picks -- What would *you* like to know more about?
Thats true! but im sure that any site misusing the system would get
banned anyway. Can you also fill out your profile as i like to know
who I am talking to.

Ali

On Sep 24, 9:39 am, seo101 wrote:


 
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Red Cardinal  
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 More options Sep 24 2007, 5:39 am
From: Red Cardinal
Date: Mon, 24 Sep 2007 09:39:11 -0000
Local: Mon, Sep 24 2007 5:39 am
Subject: Re: Popular Picks -- What would *you* like to know more about?
Call me a sceptic (and many do), but I want to know what Google is
going to do in 3 weeks time?
What are you going to do to ensue more top posters don't abandon the
group?
Why cant your initiatives in this group be proactive rather than
reactive?

On Sep 24, 7:12 am, Adam Lasnik wrote:


 
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Admin Aaron  
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 More options Sep 24 2007, 8:44 am
From: Admin Aaron
Date: Mon, 24 Sep 2007 05:44:11 -0700
Local: Mon, Sep 24 2007 8:44 am
Subject: Re: Popular Picks -- What would *you* like to know more about?
Question:

What are some appropriote ways to use the nofollow tag other than to
protect against blog comment spam?

Thanks!

On Sep 24, 2:12 am, Adam Lasnik wrote:


 
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Becca800  
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 More options Sep 24 2007, 9:14 am
From: Becca800
Date: Mon, 24 Sep 2007 13:14:32 -0000
Local: Mon, Sep 24 2007 9:14 am
Subject: Re: Popular Picks -- What would *you* like to know more about?
I agree with Comzign who wrote:

"webmasters need to be told if their site is under a penalty, as there
is to much guess work going on and theories are being made up. I
suggest maybe having some thing in the tools with different level of
penalties 1-5 with one being a minor penalty and 5 being the most
extreme. Each penalty could have a generic explanation next to it.
What do you think? Most of the questions in this forum are related to
penalties and most of the answers from what I have seen dont really
help, as they are personal opinions. So people who dont really have a
penalty all of a sudden start changing things that dont need to be
changed."

And it would be great if we had some place to address the issue with
someone at Google, if we knew what the issue was, and got feedback.

On Sep 24, 8:44 am, Admin Aaron wrote:


 
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SaraSchu  
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 More options Sep 24 2007, 12:16 pm
From: SaraSchu
Date: Mon, 24 Sep 2007 09:16:28 -0700
Local: Mon, Sep 24 2007 12:16 pm
Subject: Re: Popular Picks -- What would *you* like to know more about?
I would like to know why Google has a problem indexing the home pages
of some sites.  Most of the people who write in with this problem say
that this Yahoo has no problem with their home page.  This question
keeps re-appearing and so far there has been no answer to or
explanation for problem.

On Sep 24, 8:14 am, Becca800 wrote:


 
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milt  
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 More options Sep 24 2007, 1:23 pm
From: milt
Date: Mon, 24 Sep 2007 10:23:25 -0700
Local: Mon, Sep 24 2007 1:23 pm
Subject: Re: Popular Picks -- What would *you* like to know more about?
Another issue I have seen mentioned a number of times in this
forum is the fact that googlebot sometimes comes up with
fanciful incorrect links (which are then dutifully reported in web
master tools as broken links) when there are in fact no such links in
the crawled pages.  This seems to be a transient phenomenon, in
that it usually goes away after the next crawl.  This has been
reported
several times here, but I have seen no indication that anybody at
Google is looking into it.  I understand that it is easy for you to
say
"Oh, that's due to syntax errors in the html", but there seem to be
reported cases where it is clear that is not the cause.

(More specifically, when this happened to me, it seemed clear that
googlebot had looked into inline Javascript to try to find links, and
hadn't
properly accounted for all kinds of JS expressions.  In other reported
cases, it doesn't seem so clear where the bad links come from.)

Besides this specific problem, there is the larger issue of how any
user would go about reporting a situation where he/she believed there
was a bug in googlebot.  I haven't seen a mechanism for this.

--Milt--

On Sep 24, 9:16 am, SaraSchu wrote:


 
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SGDesign  
View profile  
 More options Sep 25 2007, 3:07 pm
From: SGDesign
Date: Tue, 25 Sep 2007 19:07:10 -0000
Local: Tues, Sep 25 2007 3:07 pm
Subject: Re: Popular Picks -- What would *you* like to know more about?
Details on site penalties when levied.

Don't collect snippet content from sites other then the originators.
I've got a client that their snippet still shows a factory they closed
years ago, all because some old site link to them and reference the
old content.


 
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Sebastian  
View profile  
 More options Sep 25 2007, 5:19 pm
From: Sebastian
Date: Tue, 25 Sep 2007 21:19:33 -0000
Local: Tues, Sep 25 2007 5:19 pm
Subject: Re: Popular Picks -- What would *you* like to know more about?
Courtesy of Donna
http://www.seo-scoop.com/2007/09/25/a-question-for-google-groups/
"We know that we should avoid linking to "bad neighborhoods", and
while it may be impossible to know "for sure" what a bad neighborhood
is, we can judge for ourselves fairly well. However, let's say I
linked to a legit site 2 years ago, and have since linked to hundreds
more sites since then (in various blog posts for example). There's a
strong chance I don't even REMEMBER who I linked to two years ago in
some post. Now let's say Google penalizes or bans that site now for
something he has recently done. Am I going to be punished because I
linked to that site long, long ago? Keep in mind that I probably don't
even remember linking to it. I probably don't know that it has
recently been penalized because I certainly can't track every site
I've ever linked to. So...will the fact that I am now, unbeknown to me,
linking to a "bad neighborhood", affect my site? Will I be punished?"

--------

I'd appreciate advice (or a Google tool) WRT identifying bad
neighborhoods which is practicable for non-search-geeks.
Sebastian

On Sep 24, 8:12 am, Adam Lasnik wrote:


 
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MattCutts  
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 More options Sep 25 2007, 11:07 pm
From: MattCutts
Date: Wed, 26 Sep 2007 03:07:04 -0000
Local: Tues, Sep 25 2007 11:07 pm
Subject: Re: Popular Picks -- What would *you* like to know more about?
Red Cardinal, I think we're open to things that encourage people to
participate in this group. :)

Best wishes,
Matt Cutts

On Sep 24, 2:39 am, Red Cardinal wrote:


 
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Admin Aaron  
View profile  
 More options Sep 26 2007, 12:13 am
From: Admin Aaron
Date: Wed, 26 Sep 2007 04:13:12 -0000
Local: Wed, Sep 26 2007 12:13 am
Subject: Re: Popular Picks -- What would *you* like to know more about?
I do not believe you are Matt Cutts because you do not have a cool G
icon next to your name! =P

New ideas:

How about allowing webmasters to use blockquotes to have Google ignore
chunks of duplicate text on our sites? This would be helpful for
information (like shipping instructions) that we would like to NOT
appear on each page. If not, please confirm that algorithms are
already doing this (ignoring duplicate blocks of text for the most
relevant).

How about getting ahead of the privacy crowd and allowing people who
are verified by Google (as being themselves) to "blank out" personal
information that might appear on other folks websites like, home
addresses? What happens when crazy people get in the news for stalking
via Google? It is a little scary, do a search for yourself! So if you
use Google search and look for something personal someone has
confirmed that they do not want others to see it gets pinked out, even
scarier idea? ;)

BUT I would be happy to have a further explanation of good uses of the
nofollow tag, I just put it all over my product site to disallow the
links to useless stuff like the contact page and duplicate forms, am I
doing wrong?

Thanks!

On Sep 25, 11:07 pm, MattCutts wrote:


 
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Red Cardinal  
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 More options Sep 26 2007, 12:24 am
From: Red Cardinal
Date: Wed, 26 Sep 2007 04:24:27 -0000
Local: Wed, Sep 26 2007 12:24 am
Subject: Re: Popular Picks -- What would *you* like to know more about?
Hi Matt

As a signed-up member here I'm sure it's safe to say that the regulars
are very open to things that encourage Googlers to participate in this
group.

Actions speak louder than words, and given JohnMu's recent induction
to G and JLH's decision to quit the group, I don't think recent Google
actions have been successful in encouraging participation.

Why not be frank and state what the Google plan is for this group?
This isn't a personal attack on Adam, but he really needs to update
his remarks made some months ago about Google participation in the
group. Anything less is a slap in the face to those who contribute
here tirelessly and supply a support function on Google's behalf.

Best rgds
Richard

On Sep 26, 4:07 am, MattCutts wrote:


 
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Admin Aaron  
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 More options Sep 26 2007, 2:00 am
From: Admin Aaron
Date: Tue, 25 Sep 2007 23:00:02 -0700
Local: Wed, Sep 26 2007 2:00 am
Subject: Re: Popular Picks -- What would *you* like to know more about?
"Why not be frank and state what the Google plan is for this group?"

I do not believe there is or ever was a plan right?

I also do not believe anyone who posts in here believes they are owed
anything.

You get what you give, that it why I visit this place...it's free
knowledge. :)

On Sep 26, 12:24 am, Red Cardinal wrote:


 
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longtimewebmaster  
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 More options Sep 26 2007, 3:11 am
From: longtimewebmaster
Date: Wed, 26 Sep 2007 00:11:44 -0700
Local: Wed, Sep 26 2007 3:11 am
Subject: Re: Popular Picks -- What would *you* like to know more about?
Dockarl,

I second this! (proxy hijacking problem)

I must mention, that most of the support and research out there
doesn't seem to help much for a site that is already thoroughly
hijacked.  Reverse cloaking of the robots-no-index meta tag? - That
could be trouble - is that the best way? - does it make sense? - does
Google agree with that tactict?  I'd be interested in hearing what
Google proposes as a G-safe solution to dealing with proxy-hijacking.

On Sep 24, 3:56 am, dockarl wrote:


 
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Red Cardinal  
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 More options Sep 26 2007, 5:21 am
From: Red Cardinal
Date: Wed, 26 Sep 2007 09:21:27 -0000
Local: Wed, Sep 26 2007 5:21 am
Subject: Re: Popular Picks -- What would *you* like to know more about?

> I also do not believe anyone who posts in here believes they are owed
> anything.

Perhaps a little more respect? No problem if Google wont participate
here. Just be frank about that rather than say 'we'll be participating
more in the future' and then not delivering.

What do I know? Maybe I'm in the wrong place? Maybe better to
contribute somewhere else...

Rgds
Richard


 
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silverstall  
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 More options Sep 26 2007, 7:52 am
From: silverstall
Date: Wed, 26 Sep 2007 04:52:42 -0700
Local: Wed, Sep 26 2007 7:52 am
Subject: Re: Popular Picks -- What would *you* like to know more about?
1.  Will Google offer hosting plans in the near future as i am fed up
with hosting companies that do not take search engine crawlability
seriously eg. misconfigured virtual hosting etc
2. Does moving hosts frequently lead to negative scoring and if so
what is a reasonable amount of times that a domain can move without
penalty.

 
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Sam I Am  
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 More options Sep 26 2007, 10:50 am
From: Sam I Am
Date: Wed, 26 Sep 2007 07:50:49 -0700
Local: Wed, Sep 26 2007 10:50 am
Subject: Re: Popular Picks -- What would *you* like to know more about?
Robbo's original post, right down to the very last letter. Please?!

Another question that would be nice to see answered:
"What do you do if your site complies 100% with Google's webmaster
tools suggestions but still finds itself penalized?" Specifically
looking at who to contact and how to notify Google that possibly
Googlebot has made an error that is causing a worse index on Google
for that particular search than other search engines.

Which leads me to 3:
"How often does Googlebot get it wrong or have bugs?"


 
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burchman519  
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 More options Sep 26 2007, 11:42 am
From: burchman519
Date: Wed, 26 Sep 2007 15:42:46 -0000
Local: Wed, Sep 26 2007 11:42 am
Subject: Re: Popular Picks -- What would *you* like to know more about?
Can one assume if a URL that is 301 redirected and it is not cached,
is that site penalized?  (Even though googlebot has crawled it for
several months according to the logfiles.)

On Sep 24, 2:12 am, Adam Lasnik wrote:


 
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