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dockarl  
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 More options Feb 4 2007, 2:32 am
From: dockarl
Date: Sat, 03 Feb 2007 23:32:00 -0800
Subject: Discussion: Does the sandbox exist? (opinions please)
Hi everyone. Here I'm after your opinion...

THE SANDBOX - http://en.wikipedia.org/wiki/Sandbox_Effect - Fact, or
Fiction?

If you believe it is fact, opinions please on what effect it would
have if 3 year old domain ranking well for competitive keywords is 301
redirected to newly registered domain..

Cheers,

Doc


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dockarl  
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 More options Feb 4 2007, 9:38 am
From: dockarl
Date: Sun, 04 Feb 2007 06:38:56 -0800
Local: Sun, Feb 4 2007 9:38 am
Subject: Re: Discussion: Does the sandbox exist? (opinions please)

On Feb 4, 5:32 pm, dockarl wrote:


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mrg  
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(1 user)  More options Feb 4 2007, 1:56 pm
From: mrg
Date: Sun, 04 Feb 2007 10:56:20 -0800
Local: Sun, Feb 4 2007 1:56 pm
Subject: Re: Discussion: Does the sandbox exist? (opinions please)
Glad to see on all those external links a rel="nofollow'...

Wikipedia looks more and more like those metal rings -spun over glass-
that had archived the world's collective wisdom in the movie "The Time
Machine" with Rod Taylor. And yep, there is a page for this movie too
in there.

The only thing I remember about the "sandbox effect" was something
said by Matt Cutts when he made a reference regarding how webmasters
go about promoting/marketing their sites. It was implied that the more
you try to get traffic in other ways, the more Google will notice it
and this alone could override the effect. It was also implied that the
true goal of whatever had been put in place wasn't to reproduce such
'sandbox' but that this came about as a side effect, which make them
very pleased...


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dockarl  
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 More options Feb 4 2007, 2:08 pm
From: dockarl
Date: Sun, 04 Feb 2007 11:08:01 -0800
Local: Sun, Feb 4 2007 2:08 pm
Subject: Re: Discussion: Does the sandbox exist? (opinions please)
hehe - a typically savvy response from MRG - I must say, I'm not
personally sure about the whole sandbox issue - of course it is going
to be hard to rank for competitive words in the first six months when
you are building your presence.. having said that, I do see a definite
trend with SUBDOMAINS - in that it is nigh impossible to get a
subdomain of a relatively new site indexed.

Cheers,

Doc

On Feb 5, 4:56 am, mrg wrote:


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softplus  
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 More options Feb 4 2007, 2:32 pm
From: softplus
Date: Sun, 04 Feb 2007 19:32:33 -0000
Local: Sun, Feb 4 2007 2:32 pm
Subject: Re: Discussion: Does the sandbox exist? (opinions please)
What MRG said :-)

Things might look like a sandbox when certain factors are in place,
but it certainly is not something that applies to all sites
automatically (it's still possible to get a brand new domain name
indexed and ranking within a week). However, there are niches out
there that will not allow anyone to rank without really strong backing
-- and I assume those kinds of niches will also require some kind of
"steady aging" factor as well.

However, if you look at an average website for a fairly non-
competitive niche, you can get in and up within a really short time.
There is no default waiting time or anything like that. However, many
average sites - even in non-competitive niches - are not promoted at
all, leading to a massive lack of traffic and links (and often have
bad content and design): in that situation, it will take longer to get
the links required to get indexed and to rank, maybe a few months,
maybe the sandbox-6 months.

John


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dockarl  
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 More options Feb 4 2007, 9:51 pm
From: dockarl
Date: Sun, 04 Feb 2007 18:51:24 -0800
Local: Sun, Feb 4 2007 9:51 pm
Subject: Re: Discussion: Does the sandbox exist? (opinions please)
What do people think about 301 redirecting a well established domain
to a newly registered, virgin domain - anyone had experience with
that? Does the PR transfer relatively quickly, or is there a lag?
Also, assuming link-for-link 301 redirect to a new domain, does PR
seem to transfer completely?

Doc

On Feb 5, 5:32 am, softplus wrote:


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mrg  
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(1 user)  More options Feb 5 2007, 2:07 pm
From: mrg
Date: Mon, 05 Feb 2007 11:07:16 -0800
Local: Mon, Feb 5 2007 2:07 pm
Subject: Re: Discussion: Does the sandbox exist? (opinions please)
If you ask me, I do not know how they can assess this but it was
implied by some Googlers (ehem... Adam Lasnik) that if the domains are
of similar nature a 301 should work as it should (?). From here on,
you must read between the lines... or use extrasensory communication
to get the rest of the story. A note: in a not so distant past
webmasters used to buy expired domains to profit from or transfer
established pr -maybe some still do-, so 301ng became under scrutiny.

I can't offer personal advice as I have never needed to do this but if
I were to make such move I would try testing it with a domain of
lesser importance and give myself enough time - as in months- to gauge
the results.


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dockarl  
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(1 user)  More options Feb 5 2007, 2:41 pm
From: dockarl
Date: Mon, 05 Feb 2007 11:41:52 -0800
Local: Mon, Feb 5 2007 2:41 pm
Subject: Re: Discussion: Does the sandbox exist? (opinions please)
Hi MRG - looks like you've done my trick and hald finished a sentence
above - 'as it should'? -:)

Ciao,

Doc

On Feb 6, 5:07 am, mrg wrote:


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JLH  
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(2 users)  More options Feb 5 2007, 2:48 pm
From: JLH
Date: Mon, 05 Feb 2007 19:48:07 -0000
Local: Mon, Feb 5 2007 2:48 pm
Subject: Re: Discussion: Does the sandbox exist? (opinions please)
My only experience with 301ing to a new domain was when I moved a blog
from a folder /blog to a subdomain blog..  It took several months for
the new domain to be fully indexed.  On the other hand, changing a
sites navigation structure with 301 redirects on the same domain took
hold in less than a week.  I'd think they'd have a filter in place to
watch for cross-domain 301 redirects as it would be too easy to "seed"
new sites with 301 redirects from high ranking pages.  It would spawn
a whole new SEO industry instead of selling links one could sell a
cross domain 301.

As far as the sandbox goes, I think it's just a symptom of other
factors and not an actual cause to what is observed.  There's been a
lot of specualtion as to the speed at which links are generated (too
fast gets you banned, too slow get you banned, etc) and for each
speculation you could offer a counter to why it wouldn't be a good
practice to have such a rule.  For example some say that too many
links to fast will get a site thrown into the sandbox, but all of the
charity sites that spring up after a natural disaster (Hurricane
Katrina for example) don't sit around for some six month sandbox
period.

I'm sure how it works as I have no insider knowledge, but I think the
sandbox effect has something to do with the way google looks for new
sites.  It is the freshest index in many ways, updating constantly and
quick to pick up new sites.  So I think a new site sees an initial
indexing quickly because of this tendency, they give a site the
benefit of being indexed quickly in the spirit that they want the
index to be as close to real time as possible, however soon after the
initial indexing the site is then evaluated to a higher standard to
see if its worthy of being indexed.  Our Katrina site would quickly
get links from varied sources and avoid the sandbox, however a newly
registered dating site may quickly get indexed from known link
exchanges and subsequently be either deindexed or home-page only
indexed, until more natural links were found.

Another factor that may induce the sandbox effect is the part of the
algorithim that includes the age of the domain as a quality score.
More trust is probably given to a site that's been around a while and
not been known as a bad site, they build trust in the site.  A new
site may build a few low quality links that are not enough to get it
indexed, but if after a prescribed period of time it has not broken
any rules, is still growing, has unique content etc, it may be get a
bonus for age and that may push the sites total score above the
threshold to indexing.

So with all that said.  No, I don't think they have a hard coded
sandbox filter like IF SITE_AGE < 180 THEN STATUS = "NOINDEX" as it
wouldn't make sense from a viral or newsworthy standpoint, but I do
think a combination of natural ranking and indexing factors may give
the appearance that there is one.

On Feb 4, 8:51 pm, dockarl wrote:


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dockarl  
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(2 users)  More options Feb 6 2007, 9:10 am
From: dockarl
Date: Tue, 06 Feb 2007 06:10:39 -0800
Local: Tues, Feb 6 2007 9:10 am
Subject: Re: Discussion: Does the sandbox exist? (opinions please)
Yeah JLH - the point you make Gel pretty well with my (more limited
experience) too - particularly with regards to subdomains seemingly
taking forever compared to new directories..

I also agree with your comments re: sandbox prob being symptom rather
than cause..

Nice detailed post.. 5 stars :)

Doc

On Feb 6, 5:48 am, JLH wrote:


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Adam Lasnik Google employee  
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(5 users)  More options Feb 13 2007, 9:54 pm
From: Adam Lasnik
Date: Wed, 14 Feb 2007 02:54:24 -0000
Local: Tues, Feb 13 2007 9:54 pm
Subject: Re: Discussion: Does the sandbox exist? (opinions please)
1) There's no universal/intentional sandbox.  But, as Matt has noted
and MRG has quoted (hey, that kinda rhymes), there are algorithms
which have a sandbox-like effect on some sites.
2) 301s pass PR and related signals appropriately.  Usually takes a
couple of weeks for things to smooth out, though.

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